100% Design, Olympia London

100% Design, the UK’s largest and longest-running design trade show, has something very special lined up for its 25th anniversary at this year's London Design Festival. Expect more than 400 exhibitors, a multi-sensory Finnish eco lodge, a 1967 tube carriage, ‘Instagram kiosks’, a ‘Material Studio’, and a thought-provoking programme of talks led by industry leaders.

Part of the festival’s West Kensington Design District, Olympia London will be transformed into a hub for all things design showcasing the latest products across furniture, lighting, textiles, as well as stunning installations and a section dedicated to emerging talent. You can also find inspiration in one of the show’s mainstays, Design London, which will feature a curated selection of leading interior brands such as Clerkenwell-based studio Arper, Swedish furniture makers Gärsnäs, and Italian design company da a.

We can't promise candles or cake at this birthday, but we can definitely guarantee a celebration of cutting-edge interior design and dynamic conversation about the latest trends and the questions facing the industry today.