Beauty Instagrammers to follow in 2018
Forget mind-numbing tutorials and excessive product-placement, these are the industry's coolest beauty Instagram accounts to know about.
From the brains behind Glossier to the beauty bloggers 2018 is throwing into the spotlight, these girls have edge, style, behind-the-scenes industry access and all-round enviable lives.
Meet the beauty industry's cool crowd:
Who is she?
A style blogger who started to share her beauty secrets after an onslaught of demand
Why you should follow her:
Her feed is organised in triptych-style rows of three, and is a visual treat in itself. With creative makeup looks and ultra-edgy selfies, use this as your mood board for 2018.