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Fashion

The most popular products of 2020

By Poppy Cory-Wright on 19/12/2020

In a year where loungewear is more covetable than evening-wear and interior trends are splashed across our social media with the kind of gusto previously reserved for cult fashion, 2020's defining products are a far cry from times past.

From soft cashmere co-ords to sculptural candlesticks, we round up the products du jour still worthy of purchase at the close of this year.

Bottega Veneta Leather Chelsea Boots

The chunky boot...

... Bottega Veneta Leather Chelsea Boots


2020 saw some serious stomping power with the rise and rise of the chunky black boot. Bottega Veneta's rubber-trimmed Chelsea boots reigned supreme, with many a version trickling down into the highstreet.


Click here to purchase

The Facialift by Sarah Chapman

The beauty tool...

... The Facialift by Sarah Chapman


This hard-working facial massager from celebrity-facialist Sarah Chapman has raced into the spotlight as a must-have of 2020. A mere £30, it mimics the movements of Chapman's signature massage (dubbed the best in London by Victoria Beckham) and reduces puffiness, drains toxins, brightens and tightens.


Click here to purchase

The ceramics...

The ceramics...

... Annissa Kermiche Love Handles Vase


Designs by London-born jeweller Anissa Kermiche have long adorned the ears, throats and wrists of the capital's fashion set. They're quirky, at times cheeky, and undeniably assertive. Her foray into ceramics birthed the 'Love Handles Vase', and the 'Jugs Jug', and now these covetable candlesticks. These joyful celebrations of the female form by the ‘it’ ceramicist are the perfect love-forever items to add character to your home.


Click here to purchase

The sweater vest...

The sweater vest...

... Joseph beige ribbed sweater vest


The sweater vest has shed it's Grandpa connotations and is firmly back in the spotlight as this year's staple knit.


Click here to purchase

Skin...

Skin...

... Augustinus Bader 'The Cream'


Augustinus Bader is the luxury skincare brand that's been the most rhapsodised about secret in the beauty industry this year. It's wowed beauty buffs and celebrities the world over, with Victoria Beckham going as far as to collaborate with Professor Bader for her first foray into skincare. With 'The Rich Cream' (retailing at £205 for 50 ml with smaller sizes available), you can forgo all other skincare steps post cleansing - it's a one-stop shop to miraculously rejuvenated, glowing skin.


Click here to purchase

Loungewear...

Loungewear...

... Cos cashmere pants


Lockdown and WFH signalled a mass-embrace of comfort. How better than with the warm hug of cashmere? We love these affordable pair from COS, crafted from a recycled cashmere mix.


Click here to purchase

The earring...

The earring...

... Alighieri Pearl Earring


Whether you blame The Favourite or Raven Smith, the lustre of a delicate pearl is still hard to resist especially when placed with precision on earrings.


Click here to purchase

The handbag hero...

The handbag hero...

... Aesop rinse-free hand sanitiser


A luxurious, beautifully-scented hand gel that won't dry out your hands and give you peace of mind.


Click here to purchase

The accessory...

The accessory...

... The facemask


It's no surprise that designer fashion brands are met this new demand with all manner of stylish options. The brand launched its own reusable face masks which are sustainably produced from revalued fabric, earlier this year. The masks provide 'particle filtration efficiency' and have been enhanced with antimicrobial technology. The mask comes in the house vintage check in two colours with a matching pouch


Click here to purchase

The interior accent...

The interior accent...

... Candlesticks


From twisting wax to flashes of pastel colour, candlesticks are all the rage. Lex Pott does it best.


Click here to purchase

The t-shirt...

The t-shirt...

... Frankie Shop Eva T-Shirt


The timeless white tee met '80s shoulder padding and '90s minimalism this spring, and The Frankie Shop's Eva shirt blew up. Everyone from Camille Charriere to Rosie Huntington-Whitely was potted in the style, which is set to stick around for 2021.


Click here to purchase

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