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Fashion

Claridge's Christmas Tree, Burberry takeover

01 Dec 15 – 06 Jan 16, 12:00 AM

Christmas at Claridge's gets a designer makeover thanks to creative input from Burberry whizz kid Christopher Bailey

By Helena Kealey on 27/10/2015

1 CW reader is interested
Sketch for Claridges Christmas Tree
Sketch for Claridges Christmas Tree
Claridge's Christmas Tree, Burberry takeover Claridge's Christmas Tree, Burberry takeover Helena Kealey
There's nothing like a fashionable festive season to add some extra sparkle to wintry nights. Those looking for a sophisticated alternative to the Beyond Retro Christmas jumpers and Winter Wonderland mania can take some twinkling comfort in the Christmas Tree at Claridges, this year designed by Burberry's chief executive officer and creative leader, Christopher Bailey.


Bailey follows in the footsteps of Domenico Dolce and Sefano Gabbana, who have decorated the tree for the previous two years, alongside John Galliano and Lanvin's Alber Elbaz. Given that everything he touches turns to gold, it's no surprise that the anticipation for the new venture is running high, with Bailey's tree expected to bring spectacular Christmas magic to the Mayfair hotel.


Burberry's Christmas tree will explore the relationship between light and dark, with over 100 umbrellas adorning the tree, (always helpful in an English winter) finished in eye-catching gold and silver metallic fabric.


Of the new Christmas partnership, Bailey said: 'We wanted the tree to reflect the playfulness of the season with a little bit of the English weather thrown in. We also love the idea that the tree comes to life as guests pass, bringing a wonderful touch of festival magic to their stay.'


This decorative collaboration follows on from Burberry's long standing relationship with Claridge's. Currently guests will find the iconic Burberry trench coats in their rooms - a stylish upgrade from the usual array of minibar snacks. Come Christmas, the fashion house will also be providing Burberry-clad bell boys to help guests with their Christmas shopping lists.


A must see for any London fashionista worth their Louboutins, the Claridge's Christmas tree will light up the festive season.


What Claridge's Christmas Tree, Burberry takeover
Where Claridges, 49 Brook Street, London, W1K 4HR | MAP
Nearest tube Bond Street (underground)
When 01 Dec 15 – 06 Jan 16, 12:00 AM
Price £n/a
Website Click here for more information and to book...



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